“A Word on Radio” is an academic look at the latest trends and methodologies created by both Chris Jordan and other leading contributors and tastemakers in the radio broadcasting industry. “A Word on Radio” started as a culmination of many years in the industry, coupled with a passion for teaching the next generation of promising young broadcasters.
Besides working on all platforms within the medium, Chris Jordan has held roles in presenting, production, sound engineering, voice over talent, talent management, and even consulting. His goal has always been to contribute to the industry he is so passionate about, and so “A Word on Radio” was created as the first release under his brand new company, Chris Jordan Media.
Chris enjoys teaching the next generation of radio broadcasters across the continent and this book is the first step to helping promising new talent reach their goals of working in campus, community, commercial, online, retail or even podcast broadcasting.
The book includes relevant testimony to the following key areas of learning:
– Basics of Radio Broadcasting
– Building your On-Air Personality
– News and Sports Broadcasting
– Content and Sound Production/Show Development
– Radio Intelligence
Academically, the content is sound and has been used in training students at tertiary level through South Africa and applicable to all students of radio worldwide. Tried and tested, the information, methods and assessment exercises included are effective in taking anyone with no knowledge of the industry, to someone with a strong, sound foundation to begin and/or advance your career.
Who should read this?
– Startup learners (anyone with a passion for the industry with no previous knowledge or experience)
– Active broadcasters (both novice and intermediate)
– Tertiary learners specializing in fields of radio, media studies, journalism, sound engineering, and communications (the academic material is aligned to unit standards and qualification requirements at an NQF Level 6)
– Radio aficionados (the new methodologies and perspectives do help with refreshing your approach to doing what you love)
One of the main objectives of the book was to include “tried-and-tested” methodologies and constructs that assist and structure new approaches to making great radio across the globe. These include methodologies like C.A.S, S.P.I.N., A.I.R. and P.L.A.N, all of which readers of the book will be able to familiarize themselves with as a result of reading this book.